Adobe releases Firefly, a generative A.I. tool that enables users to change photos by typing

Adobe releases Firefly, a generative A.I. tool that enables users to change photos by typing

On Tuesday, Adobe released Firefly, an AI tool that enables users to swiftly edit photographs by typing commands.

The production of picture and text effects is the primary goal of the initial Firefly model. An example of a product demo from Adobe was for the “Generate Variations” feature. In the example video, Adobe Firefly highlights a lighthouse to demonstrate how it may employ artificial intelligence to create various renditions of the same object.

Details on Adobe releases Firefly, a generative A.I. tool that enables users to change photos by typing

In a different illustration, Adobe demonstrates how one could take a picture of a summer setting and write “change scene to winter day” to transform it without the user having to make any adjustments.

By employing generative AI to construct a paintbrush based on elements already present in a picture, Firefly can also transform the photo or image a user is working on without the user’s intervention.

The release of Adobe’s new product coincides with a pivotal turning point for both Adobe and AI as a whole. In September, the business paid $20 billion for the design tool Figma, announcing at the time that it will incorporate features from other companies.

Firefly will debut as a private beta, according to Adobe.

Since the ChatGPT by OpenAI’s dramatic debut, investment in AI has increased. Both OpenAI and another AI company, Stable Diffusion, provide generative AI image products.

Ethical issues have plagued new AI tools. Concerns about ChatGPT and similar products centre on the models’ ability to “hallucinate” plausible-sounding but false information.

Concerns about the models stealing artist content, regenerating it, and presenting it without credit or permission from the creator have been expressed for imaging technology like DALL-E or Stable Diffusion.

Firefly, according to Adobe, will put a focus on providing creators with “opportunities to benefit from your skills and creativity and protect your work.” The business already provides systems that achieve that without using AI.

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