Apple previously stated that their Indian branch will soon open legitimate, brick-and-mortar stores in the nation, preferably by 2023. Although no formal statement has been made regarding their stores, the Cupertino-based tech company has begun employing individuals to staff them.
In-depth details on Apple intends to open physical stores in India in the near future.
Apple wants more control over how iPhones and other Apple products are sold in India. As a result, they wish to create their own retail sales channels. Apple will soon open its first store in Mumbai, followed by another in New Delhi.
The company’s most current job postings feature 12 retail positions at “different locations” across the US, including store directors, senior managers, Genius Bar employees, and more.
There are opportunities for both full-time and part-time work at the Apple Store, according to listings on Apple’s website and LinkedIn page. However, there is no indication of the number of vacancies made available.
The Economics Times reported in 2022 that Apple planned to establish a 22,000-square-foot store in Mumbai in early 2023. Apple was also planning a 10,000 to 12,000-square-foot store in New Delhi, as well as numerous additional locations around the country.
Apple first made its online store available to customers in India in 2020, with CEO Tim Cook hinting at a shareholder meeting around the same time that Apple will develop a physical presence. “I don’t want someone else to operate the brand for us,” Cook added, alluding to third-party retailers that presently sell iPhones in brick-and-mortar stores in India.
Although Cook and Apple had intended to open their first store in India in 2021, they were forced to postpone their plans owing to the pandemic.
For years, Apple has been attempting to build its own retail lines in India. For years, the electronics behemoth has had to contend with authorised resellers and third-party vendors who frequently hoarded their most popular products and sold them at a premium.
Furthermore, Apple is trying to grow its foothold in India by bringing crucial gadget manufacture from China to India. Apple began manufacturing iPhones in India in 2017, and production of the iPhone 14 was moved from China to India in the weeks following its release.
Apple has been attempting to distance itself from China, not only for political reasons, but also to save money and, more significantly, to keep production and supply lines functioning. Furthermore, for Apple, India has emerged as a vast, nearly unexplored smartphone market.
